But paired with other information gathered by a fitness tracker, such as where you worked out or how long you were away from home, those insignificant data points can paint a valuable picture of who you are. Things like your calorie intake and step count may not seem valuable to a hacker. Der Sportartikelhersteller Under Armour hat die Ernhrungs- und Fitness-Apps MyFitnessPal und Endomondo bernommen fr rund eine halbe Milliarde Dollar. It uses gamification elements to motivate users.
The smartphone app provides powerful tools that make it easier for everyone to live a healthier life by tracking meals and physical activity. Our smartphones, wearables, and apps are gathering millions of data points about our lives on a daily basis. MyFitnessPal is a health smartphone app that tracks nutrition, exercise, and diet.
And it’s an important reminder that all of your most personal data is vulnerable to being hacked, no matter how trivial it seems. Still, it’s an important reminder that being hacked isn’t a matter of if-it’s when. Under Armour also appears to have reacted swiftly once it learned of the breach and notified users and the public a few days later-a stark comparison to other companies, such as Uber, which hid its 2016 data breach by paying off the hackers. Under Armour and MyFitnessPal seem to have some good data practices in place: Payment information was kept separate from general user information, which was stored separately from user-uploaded app data. It’s worth noting that, as an RSA survey pointed out, passwords are one of the pieces of information U.S. With 150 million users affected, it’s one of the largest breaches on record. The breach occurred in late February and involved an 'unauthorized. We don’t yet know how the data was breached. MaThe MyFitnessPal service from Under Armour has suffered a data breach that affects about 150 million users.
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